<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>Home Security and Alarm Monitoring Blog by SafeMart</title>
	<atom:link href="http://blog.safemart.com/feed/" rel="self" type="application/rss+xml" />
	<link>http://blog.safemart.com</link>
	<description></description>
	<lastBuildDate>Wed, 16 May 2012 19:43:12 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.3.2</generator>
		<item>
		<title>SafeMart Expands Wireless Home Security Capabilities With Verizon Wireless</title>
		<link>http://blog.safemart.com/2012/05/16/safemart-expands-wireless-home-security-capabilities-with-verizon-wireless/</link>
		<comments>http://blog.safemart.com/2012/05/16/safemart-expands-wireless-home-security-capabilities-with-verizon-wireless/#comments</comments>
		<pubDate>Wed, 16 May 2012 13:01:43 +0000</pubDate>
		<dc:creator>SamMcBride</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Home Security and Alarm Press Releases]]></category>
		<category><![CDATA[alarm monitoring]]></category>
		<category><![CDATA[home automation]]></category>
		<category><![CDATA[home security]]></category>
		<category><![CDATA[LiveWatch]]></category>
		<category><![CDATA[SafeMart]]></category>
		<category><![CDATA[Verizon]]></category>
		<category><![CDATA[wireless home security]]></category>

		<guid isPermaLink="false">http://blog.safemart.com/?p=811</guid>
		<description><![CDATA[CHICAGO, IL, May 15, 2012 &#8212; SafeMart is excited to announce its expanding service with the addition of Verizon Wireless as a network service provider for SafeMart&#8217;s award-winning wireless home security systems. This will provide LiveWatch monitoring customers with an even faster and more effective means of managing their interactive home...]]></description>
			<content:encoded><![CDATA[<p id="">CHICAGO, IL, May 15, 2012 &#8212; SafeMart is excited to announce its expanding service with the addition of Verizon Wireless as a network service provider for SafeMart&#8217;s award-winning wireless home security systems. This will provide LiveWatch monitoring customers with an even faster and more effective means of managing their interactive home security systems.</p>
<p id="">&#8220;We have added the Verizon Wireless network to deliver the best possible experience to our customers,&#8221; says Chris Johnson, President of SafeMart. &#8220;Using multiple vendors and networks gives our customers more flexibility in choosing the wireless network that delivers the best coverage. Our top priority is our customers&#8217; satisfaction and every decision we make, we make with our customers in mind.&#8221;</p>
<p id="">Verizon Wireless&#8217; broad and reliable network will increase accessibility for SafeMart&#8217;s wireless customers. SafeMart already covers the entire US, but Verizon is known for coverage in certain areas that other providers don&#8217;t service. LiveWatch monitoring customers will be able to monitor their homes from any location using this wireless network.</p>
<p id="">The improved wireless network is only one of many measures SafeMart is taking to provide the best home security to its customers. SafeMart also offers fully customized and professionally configured home security systems with its revolutionary Plug &amp; Protect™ delivery model.</p>
<p id="">SafeMart&#8217;s use of the latest cellular technology ensures the most convenient and dependable methods of home security and automation for homeowners. With Verizon Wireless&#8217; 4G LTE and 3G networks, SafeMart is able to offer its customers the best wireless options possible for their home security systems. The combination of SafeMart&#8217;s wireless services and customized equipment and Verizon Wireless&#8217; nationwide coverage will make home security even easier.</p>
<p id=""><strong>About SafeMart</strong></p>
<p><strong></strong>SafeMart has redefined home security. Delivering revolutionary protection and peace of mind, SafeMart delights customers across the country. SafeMart leads the industry with its interactive Plug &amp; Protect™ wireless alarm system that empowers customers with cutting edge protection and control. SafeMart provides unbeatable value and exceptional service with its award-winning LiveWatch alarm monitoring service. SafeMart (a division of LiveWatch Security, LLC) is the most recommended security company in America. Recently, SafeMart was named the #1 Wireless Security Company in America, #1 Alarm Monitoring Company in America and won a national award winner for e-Commerce Customer Service.</p>
]]></content:encoded>
			<wfw:commentRss>http://blog.safemart.com/2012/05/16/safemart-expands-wireless-home-security-capabilities-with-verizon-wireless/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Security Speaking Podcast: SafeMart Home Security President Chris Johnson</title>
		<link>http://blog.safemart.com/2012/05/03/security-speaking-podcast-safemart-home-security-president-chris-johnson/</link>
		<comments>http://blog.safemart.com/2012/05/03/security-speaking-podcast-safemart-home-security-president-chris-johnson/#comments</comments>
		<pubDate>Thu, 03 May 2012 13:33:04 +0000</pubDate>
		<dc:creator>SamMcBride</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Home Security and Alarm News]]></category>
		<category><![CDATA[Home Security Blog]]></category>
		<category><![CDATA[ADT]]></category>
		<category><![CDATA[alarm monitoring]]></category>
		<category><![CDATA[CEO SafeMart]]></category>
		<category><![CDATA[Chris Johnson]]></category>
		<category><![CDATA[crime]]></category>
		<category><![CDATA[home automation]]></category>
		<category><![CDATA[home security]]></category>
		<category><![CDATA[LiveWatch]]></category>
		<category><![CDATA[SafeMart]]></category>
		<category><![CDATA[wireless home security]]></category>

		<guid isPermaLink="false">http://blog.safemart.com/?p=808</guid>
		<description><![CDATA[Editor-in-Chief of Security Sales &#38; Integration Scott Goldfine talks with President and Founder Chris Johnson about SafeMart and the home security industry as a whole. SG: Welcome to security sales and integration, security speaking podcast. I’m Scott Goldfine (“SG”), Editor and Chief of SSI. I thank you for listening as...]]></description>
			<content:encoded><![CDATA[<p>Editor-in-Chief of Security Sales &amp; Integration Scott Goldfine talks with President and Founder Chris Johnson about SafeMart and the home security industry as a whole.</p>
<p><strong>SG:</strong> Welcome to security sales and integration, security speaking podcast. I’m Scott Goldfine (“SG”), Editor and Chief of SSI. I thank you for listening as each week we discuss the trends, issues, opportunities, challenges, technologies and more, affecting today’s electronic, security industry professional. My guest today is Chris Johnson (“CJ”), President and founder of St. Mary’s, Kansas based SafeMart Home Security. SafeMart markets its Plug &amp; Protect™ wireless alarm system and LiveWatch alarm monitoring service to both residential and commercial customers. Having made the Inc. 5000 list of fastest growing companies, consecutively from 2009 to 2011, the company focuses on providing professional grade security at lower costs. With customer-installed solutions spanning security and surveillance. Chris, thank you so much for joining me today.</p>
<p><strong>CJ:</strong> No problem, thanks for having me Scott.</p>
<p><strong>SG:</strong> Now Chris, if I come to you as a home owner looking for a system, why should I go with SafeMart as opposed to a large national provider like ADT, or a similar local or regional company offering complete installation services?</p>
<p><strong>CJ:</strong> Well I think the answer to that may be two different parts. Let me just start by saying, at SafeMart when we deliver our LiveWatch security services and then the alarm equipment that enables those services, we are focused on making sure that our customers are well covered, as opposed to say, “minimal coverage,” just to get a contract. On the other side of the coin, we try not to sell anything that the customer doesn’t need. It’s kind of a unique sales approach in an industry that is known to operate kind of on both extremes. There are some local and regional companies that do a fantastic job. A lot of companies that I’ve had the pleasure of interacting with over the past few years where I think that we actually appreciate good competition. Those companies that truly have a long term view, and are focused on taking care of the customer. There is enough space in this market for a lot of different approaches.</p>
<p><strong>SG:</strong> What are the roots and genesis of the business, how did it get started? Is it accurate to call SafeMart a do-it-yourself model? Where do you fit in the scheme of things, and how did it get started?</p>
<p><strong>CJ:</strong> Let me start with the background and then address the question about do-it-yourself if that’s ok. My background is kind of a maze of really neat experiences, which in retrospect kind of looks like a straight line leading to SafeMart. At seventeen years old I started my training to become an EMT, and challenged the state board exams a few days after my eighteenth birthday. EMS was a pretty cool gig for an eighteen year old, you grew up fast. While I continued working for a local EMS service I quickly went on to start my paramedic training and college coursework. At 22 I was made director of our local county EMS department, which was a hospital based department. I continued working EMS and at the same time I functioned as the Operations Director for that hospital. All of this to say that I have extensive background in emergency services, working with law enforcement, fire, EMS agencies, emergency dispatchers. I loved the excitement and the opportunity to help people, but it’s also really been a great life experience with some things I’ve done with SafeMart. Over the next several years I continued as a paramedic, but also had an opportunity, an interesting opportunity, to play some key roles with a telecom training company, working on some new e-learning initiatives that they had. I worked both on the publishing side and on the sales side of the business. So again, some unique experiences that helped and all came together. I had no idea where Providence was taking me on this wild path, but we woke up one morning to the “.com bust,” and at that point I guess my entrepreneurial side kicked in. I saw an opportunity maybe to do my own thing so to speak, and a short while later I took a phone call from a past colleague at the telecom company who knew that I wasn’t going to be interested in waiting for the dust to settle after this technology bust. It was 2001, and there were some people who saw an opportunity to fill a void in the residential alarm market. What started with them, with kind of a manufacturing focus and they even had a prototype of a self-contained wireless alarm system, that quickly proved to be an uphill battle with some pretty well established alarm controls and sensor manufacturers in that space. Even with a niche focus, for somebody to enter this space as a manufacturer, unless they’ve already got a customer kind of established and in the wings, it’s pretty hard to establish any upside for the company or any measurable benefit for the homeowner. So after a complete assessment of the landscape, nothing too technical of course, mostly a gut feeling and just observations, I came up with the concept and founded SafeMart. Today, we’ve grown into a pretty substantial force, participating in what I consider a true paradigm shift in the residential security market. So that’s kind of the background of the company, long story long.</p>
<p>There’s the question of the DIY market that you asked about, originally that’s kind of the way that we started, was a real strong DIY or do-it-yourself focus. You think about the acronym DIY and it has different connotations for different people. We really started developing at that point something that we wanted to play in the middle. So on one end of the spectrum in the industry, you’ve got large trade dealers from ADT to a one-man-shop. On the other hand, you do have the true DIY players who expect the customer to figure out the ins and outs of the alarm and kind of become an alarm technician overnight, for a one time deal, which is not real exciting. Both ends have challenges, one has high costs and the other has frankly low value. We operate in what I consider middle ground, of what we call professionally configured systems. While we still rely on the customer to participate in the placement of the sensors and things like that, which by the way makes them ultimately more familiar with their system, and more comfortable to use it.</p>
<p>With our Plug &amp; Protect™ process we give the customer the best of both worlds. Professional quality equipment, UL listed central station monitoring, professionally configured programming set up and activation, plus lower costs on our end, which are passed on to the customer. That’s kind of the long and short of where we see ourselves in this market.</p>
<p><strong>SG:</strong> I know Chris you and I have talked about that a lot of players that have sort of come and gone in that space, how has that been flushing itself out and where do you see that going?</p>
<p><strong>CJ:</strong> It’s one of those things where people look, and I’ve had conversations with a lot of dealers around the country, who are trying to figure out what direction they’re going to go, some big, some small, some really do a fantastic job, some not so much. We’ve seen a lot of competitors come and go, on the internet specifically. I used to keep track of them, I don’t even bother anymore. I think the number is in the hundreds, and even thousands if you count all of the ADT or money dealers that end up advertising, which is a different story. The ability to flip the contract makes the economics quiet interesting with the advertising. The idea of the internet, it’s a great place and easy place to get cheap leads, I can tell you that the advertising competition is fierce in this space. Again, much of it is driven by the dealer market, big and small. When they can flip a contract for a healthy multiple, even with a handsome bounty on that contract, the math in the end sometimes doesn’t end up working out, because the total costs aren’t always rolled in. We’re a lot of times good at certain things, but not always good at everything so really looking at true costs I think sometimes takes months or maybe a year. It ends up being kind of a flash in a pan for a lot of companies advertising online. I would say that it’s growing, but I haven’t seen any evidence that it’s growing faster than the overall market, which is on the uptrend. Now certainly there are inherent moves to that medium, whether it’s social networking or just people researching more online, and I think that there are a lot of traditional dealers who have a great presence online with their local website telling their story and why they’re a great company. I don’t think the presence in that medium should be confused with trying to compete in the pretty cutthroat space of advertising online.</p>
<p><strong>SG:</strong> How is SafeMart structured in terms of number of employees, their roles, how you train them, their expertise, and then how and who does your monitoring and how is service handled?</p>
<p><strong>CJ:</strong> My business partner Brad and I run the business together with a really fantastic management team. We have about fifty employees and then other contractors. We have what you would expect from a security company, a good portion of our head count is in sales and technicians, then as a technology company, we have our web and application developers, we’ve got our marketing team, and then a great bunch of critical support roles like accounting and inventory management. There’s a lot going on but we have on the sales side a very extensive training program that lasts about six weeks. For the technicians, we insist that our tech’s are top notch, from the most experienced on our team all the way down to say the newest recruit learning what a RJ31 X-Jack is, or what a end of line resistor is and we’ve got a whole spectrum of experience on our team. Our technicians have a long, more progressive, never ending training process. This team is driven to know every residential panel, inside and out. We get a lot of support from manufacturing training and industry training, but most of it we have developed internally within the past ten years. We’ve got a very strong focus on training both on sales and technical side. We partner with CMS, to handle our alarm monitoring, they’re a good partner where all of our accounts are with CMS. On the service side, we service all of our own customers remotely.</p>
<p><strong>SG:</strong> Do you think that this model is something that traditional security dealers might look toward as things change? Particularly the way technology has been enabling some of these things, where do you see that heading for the more tradition type of dealer?</p>
<p><strong>CJ:</strong> There will always be a place for the traditional brick and mortar roll in a truck dealer. There is absolutely no doubt in my mind. There are some significant challenges ahead, which are going to require them to adapt, mainly to customer expectations changing. There’s a lot of great companies who operate in this space. If they remain focused on long term success, driven by the best technology, and that doesn’t just mean a key pad. Software plays a big role in the solution now. The best technology and taking care of the customer, and actually making a profitable business which would seem obvious, but again, when you have a lot of it driven by dealers who can flip contracts, it really changes the dynamics of it. If they’ve got a solid business and they can focus on those elements I think it will serve them well. We’ve got a very large number of dealers in a very fragmented market. When they are just focused on selling a contract or treating their customer base as an annuity, I really think the days of easy money from flipping contracts without a long term focus is going to change. This shift is more of a financial shift as it is a shift in the delivery mechanism that we’re focused on. The local and regional companies that have a solid business, and take care of their customers are going to survive and actually flourish as there’s some cleansing in the market. But there’s going to be a lot of headwinds and I think that on the residential side that there’s going to be some things really being thrown into the mix including new competitors that a lot of the effects of that ultimately are unclear. On the commercial side, I think there will always be a growing need for full on site surveys and installation. Since the downturn of the housing market, there have been a lot of security companies who have by necessity redoubled their efforts to focus on commercial accounts and some of them actually like it. They see, “Hey I can actually make a profit on the installation, imagine that.” I’ve talked to a lot of dealers who have moved into commercial space, again out of necessity, who intend on staying there because the value proposition is much different. They can sell the quality of their company and their technicians, as opposed to just being focused on price. I think as the U.S. economy improves these commercial opportunities are only going to grow. There will always be a need for traditional dealers in this space, and look, the good work that they do on site in a lot of cases cannot be replaced. That’s my take on the residential and commercial side, and again the shift that’s happening I don’t think is as much with a delivery mechanism as much as it is a financial focus.</p>
<p><strong>SG:</strong> Looking at the competitive landscape, more recently we’ve seen a lot of the telecom’s, and cable companies coming in and taking a real shot at home security and bundling those things with other products and services. How concerned are you about that and where do you see that going?</p>
<p><strong>CJ:</strong> That’s a good question. It’s a question that a lot of people are asking right now. I think the thing that we keep focusing on is the total market penetration. Market penetration on the residential side has been pretty flat for about two decades, about 18, 19, 20 percent. With new competitors coming into the space does that number grow? Some think it will double over the next ten years. If this happens, on the surface it could look like that it will amount to a net gain for existing dealers, as more marketing and focus and awareness expands the total market for everyone. That would hold true if everything else stayed the same. That is absolutely clear that it would be a boom to everyone in this industry, if nothing else changed. But, there’s also chance they will take a scorched earth approach and acquire customers at any cost. As they compete and vie for a position amongst each other, I mean look they’ve got huge advertising budgets and millions of existing customers. In this scenario, the outlook would not be as bright for traditional dealers and frankly would not be as bright for the customers, but the ability of these service providers to bundle will make it hard for customers to know how much that security piece or how much that automation piece actually costs. I realize that it’s easier said than done, but that’s another reason that we cannot compete on price because a traditional dealer is not going to compete on price with a telecom provider; with the marketing budget, with the economy scale, and with the ability to bundle. I know the emphasis in this industry for a long time has been on price or at least hook them on price or get the contract at any cost. That is the financial element that I’m saying is going to change, and we’ve got to focus on quality and taking care of the customer and long term outlook. I think that there’s some challenges too that they’re going to face. It’s not going to be just as easy as walking in and taking market share.</p>
<p><strong>SG:</strong> Looking at this year Chris, what is your outlook? Has your outlook changed since maybe late last year when you first looked towards 2012? What have you seen in the first quarter, and what are you looking for in the rest of the year?</p>
<p><strong>CJ:</strong> 2012 just goes back to the question about the telecom players coming in, and I want to make one more point there. I think 2012 is going to be the beginning of a new era in residential security for a lot of reasons. New entrance into the market and a rapidly changing platform, hardware and software. It’s going to get really interesting. There is a key element which I consider kind of a wild card as far as what’s going to happen in the competitive landscape, and that is the inherent complexity of this business. The needs analysis, the system configuration, the programming, the monitoring procedures, the dispatch procedures, the licensing, the alarm permits, it’s a lot of complicated elements of this business that create a pretty high barrier to entry for any company. The big players are not just going to walk in and take all the market share. If it were that easy I think they would have done it by now, but make no mistake they’re coming and in some markets are already here. For 2012, in addition to the changing competitive landscape, the manufacturers are scrambling to develop new platforms. The alarm panel as we know it, I think is going away. As we know it, the brains, the platform, what we’re seeing now with the integrated touch screens that are being slapped on to the old style platform I think is just going to be a stop gap. While they are probably developing more flexible, modern platforms, and don’t get me wrong I like the new emphasis on the touch screen, the consistent user interface, more intuitive navigation, I think the manufacturers finally realized it was probably not a great idea to have alarm engineers designing a user interface. I’m really excited about what we’re seeing from Logics, Honeywell, and others, as they really focus on mobile and user interface and a truly integrated platform. There’s also a lot of developments on the software side with interactive services and customer’s expectations for mobile connectivity and all of these things are coming together at once. It’s going to be interesting. On the economic outlook, I think the past three or four years have been really challenging for a lot of companies. I think demand as a whole is increasing, from what I’m hearing and seeing, and we’ll be relatively strong this year. I think the market will be somewhat clouded by all the disruption that’s starting but again, those companies who focus on their core competencies will do fine with a stronger consumer. For us specifically, we look for an ever increasing number of subscribers who want interactive services as I mentioned, and I think that will hold true for all of our colleagues. As we try to get this value proposition in home security from a need to a want, so a really big shift there with some stickier services. The bottom line for us is we are expecting our strongest year ever.</p>
<p><strong>SG:</strong> Fantastic, Chris we’re out of time but thank you so much and I wish you continued success and a good rest of the year.</p>
<p><strong>CJ:</strong> Thank you very much Scott, it was a pleasure talking to you.</p>
<p><strong>SG:</strong> I want to remind listeners, for comments or questions please e-mail me at scott.goldfine@securitysales.com and as always thank you for listening.</p>
]]></content:encoded>
			<wfw:commentRss>http://blog.safemart.com/2012/05/03/security-speaking-podcast-safemart-home-security-president-chris-johnson/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SafeMart Named National Growth Hero by Interlogix Global Security</title>
		<link>http://blog.safemart.com/2012/05/01/safemart-named-national-growth-hero-by-interlogix-global-security/</link>
		<comments>http://blog.safemart.com/2012/05/01/safemart-named-national-growth-hero-by-interlogix-global-security/#comments</comments>
		<pubDate>Tue, 01 May 2012 03:19:26 +0000</pubDate>
		<dc:creator>SamMcBride</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Home Security and Alarm Press Releases]]></category>
		<category><![CDATA[alarm monitoring]]></category>
		<category><![CDATA[best home security]]></category>
		<category><![CDATA[home automation]]></category>
		<category><![CDATA[home security]]></category>
		<category><![CDATA[LiveWatch]]></category>
		<category><![CDATA[SafeMart]]></category>
		<category><![CDATA[wireless home security]]></category>

		<guid isPermaLink="false">http://blog.safemart.com/?p=805</guid>
		<description><![CDATA[CHICAGO (April 30, 2012): Interlogix Global Security (NYSE: UTX) honored home security leader SafeMart with the National Growth Hero Award for being the fastest growing home security company in America in 2011.  The annual award recognizes a home security and alarm monitoring provider for the fastest growth during the previous...]]></description>
			<content:encoded><![CDATA[<p>CHICAGO (April 30, 2012): Interlogix Global Security (NYSE: UTX) honored home security leader <a href="http://www.safemart.com/">SafeMart</a> with the National Growth Hero Award for being the fastest growing home security company in America in 2011.  The annual award recognizes a home security and alarm monitoring provider for the fastest growth during the previous calendar year.</p>
<p>SafeMart won the National Growth Hero Award by focusing on delighting customers.  “Customer service is a category that is extremely important to us because our growth is directly tied to our customers’ experience.  We follow up every activation with a ‘Customer Delight Call’.  We are with you from start to finish.  We don’t purchase contracts from dealers and we don’t sell our contracts to fund growth.  We grow the old fashioned way; we deliver a superior experience to our customers.” says SafeMart CEO Chris Johnson.</p>
<p>SafeMart is unique because of its focus on customer service and because it provides its award-winning, LiveWatch home security solutions in a revolutionary way.  By delivering, professionally-configured, wireless security systems that are ready for placement, SafeMart has eliminated the need for expensive installers, long contracts and high monthly fees while giving the customer a more convenient, superior solution.  The delivery model allows SafeMart to reinvest money into customer service which has led to explosive growth over the last 18 months.</p>
<p>“Our teams take pride in delivering fantastic ‘Customer Delight’ that is much more than satisfaction.  We want to provide the best customer experience in the country for every single customer.  This Award is a reflection of our efforts to deliver superior value and service to our customers.” says Johnson.</p>
<p>While the recognition is welcome, Johnson acknowledges that in a service industry, they can never be complacent and they will continue to outpace the rest of the industry by pushing the company to provide the best<a href="http://www.safemart.com/"> home security</a> and<a href="http://www.safemart.com/Alarm-System-Monitoring.html"> alarm monitoring</a> customer service in America.</p>
<p>About SafeMart<br />
SafeMart® has redefined home security. Delivering revolutionary protection and peace of mind, SafeMart delights customers across the country.  SafeMart leads the industry with its interactive Plug &amp; Protect™ wireless alarm system that empowers customers with cutting edge protection and control.  SafeMart provides unbeatable value and exceptional service with its award-winning LiveWatch alarm monitoring service.  SafeMart (a division of LiveWatch Security, LLC) is the most recommended security company in America.  Recently, SafeMart was named the #1 Wireless Security Company in America, #1 Alarm Monitoring Company in America and won a national award winner for e-Commerce Customer Service.</p>
<p>Press Contact:<br />
Sam McBride<br />
785-321-3154<br />
sam@safemart.com</p>
]]></content:encoded>
			<wfw:commentRss>http://blog.safemart.com/2012/05/01/safemart-named-national-growth-hero-by-interlogix-global-security/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Make Sure Your New Home is Safe</title>
		<link>http://blog.safemart.com/2012/04/25/make-sure-your-new-home-is-safe/</link>
		<comments>http://blog.safemart.com/2012/04/25/make-sure-your-new-home-is-safe/#comments</comments>
		<pubDate>Wed, 25 Apr 2012 19:00:04 +0000</pubDate>
		<dc:creator>SamMcBride</dc:creator>
				<category><![CDATA[Home Security Blog]]></category>
		<category><![CDATA[alarm monitoring]]></category>
		<category><![CDATA[home automation]]></category>
		<category><![CDATA[home security]]></category>
		<category><![CDATA[LiveWatch]]></category>
		<category><![CDATA[moving homes]]></category>
		<category><![CDATA[SafeMart]]></category>

		<guid isPermaLink="false">http://blog.safemart.com/?p=800</guid>
		<description><![CDATA[A new home can be unfamiliar, especially in terms of security. When choosing a house and neighborhood, evaluate the safety of not only the house’s structure and surrounding area. Here are some ideas on how to ensure that your new home is safe. The Yard Inspect the house’s yard and...]]></description>
			<content:encoded><![CDATA[<p>A new home can be unfamiliar, especially in terms of security. When choosing a house and neighborhood, evaluate the safety of not only the house’s structure and surrounding area. Here are some ideas on how to ensure that your new home is safe.<strong><strong></strong></strong></p>
<p>The Yard</p>
<ul>
<li>Inspect the house’s yard and the surrounding yards. Unkempt properties are a more likely target for intruders because they imply a lack of habitation or care.</li>
<li>Trees that are close to the home can provide access to a higher floor entry.</li>
<li>Overgrown bushes and landscaping give intruders more hiding places. Check the property for potential covers for intruders.</li>
<li>Certain locations are more susceptible to floods. Find past records of flooding in your area if the house is near large bodies of water.</li>
<li>Particularly dry areas of high temperature are also more likely to spread and start fires.</li>
<li>Make sure that enough natural lighting reaches the yard. Look for sources of artificial light as well for nighttime around the house.</li>
</ul>
<p><strong><strong>The House</strong></strong></p>
<ul>
<li>Check the doors for sturdiness. Make sure they are made of solid wood or metal, and they are not worn from age or use. Many intruders enter households by kicking in the front door.</li>
<li>In addition make sure there are no windows near the door that intruders could break to unlock the door from the inside.</li>
<li>Inspect all possible points of entry for intruders. Make sure windows and doors all close and lock properly.</li>
<li>The house number should be clearly seen from a distance. Police and other officials may use this to find you and help more quickly in an emergency.</li>
</ul>
<p><strong><strong>After you have decided your new home will keep you safe and comfortable, there are still some more measures to protect your home against intruders.</strong></strong></p>
<p>Practice Safe Habits</p>
<ul>
<li>Keep the garage door closed so intruders cannot use it as a means of entry. Many intruders enter households through doors in the garage because they are less likely to be locked or reinforced.</li>
<li>Do not keep a key hidden around the house. Rather, keep your spare keys with a trusted neighbor.</li>
<li>If you have a tool shed, make sure it is also well secured. Otherwise, it may provide tools for intruders to use when breaking in.</li>
<li>Have phone calls from your home forwarded to your cell phone if you are not home, so others won’t know when you are gone.</li>
</ul>
<p><strong><strong>Reinforce Doors and Windows</strong></strong></p>
<ul>
<li>Rekey or replace the locks of your house. This will ensure that you are the only one with copies of your key.</li>
<li>Install anti-lift devices for the windows so intruders cannot use them to enter your home. You can use through-the-frame pins for vertical sliding windows, and wooden sticks or dowels for horizontal sliding windows.</li>
<li>The windows should open no more than 6 inches for ventilation.</li>
<li>Sliding glass doors should also have anti-lift devices to keep them from being lifted out of the track. You can use through-the-door pins or upper track screws.</li>
<li>For sliding doors, keep the latch and door rollers working properly.</li>
<li>If you do not already have them, install deadbolts and strike plates in all doors.</li>
</ul>
<p><strong><strong>Install a Security System</strong></strong></p>
<ul>
<li>A home without a security system is 3 times more likely to be broken into, and losses due to burglaries average $400 more.</li>
<li>Surveillance cameras will help you keep an eye on all areas of your house.</li>
<li>Yard security such as a lawn perimeter alarm will also deter intruders before they even get close to your home.</li>
<li>Certain security systems allow you to control your house locks even when you are far away. This eliminates the need to keep spare keys, which can fall into the wrong hands.</li>
<li>Alarms will immediately and effectively alert you to an intruder, so you can keep your family and home safe.</li>
<li>Make all aspects of your home security system secure and effective. Intruders will be able to find the weakest spot of your system and use it.</li>
</ul>
<p><strong><strong>Maintain Your House and Yard</strong></strong></p>
<ul>
<li>If the house’s lighting isn’t sufficient, install lights and lamps around the house to eliminate any hiding places.</li>
<li>Keep the greenery trimmed and well kept. Intruders use overgrown bushes and trees to stay out of sight.</li>
<li>If you have a gate, keep it in good condition. It won’t completely stop intruders but it will deter them, and they are very easily spotted when trying to climb over fences.</li>
<li>Do not leave personal property lying around in the yard. This signals to outsiders that the homeowner has items worth stealing and can convey carelessness.</li>
<li>Plant roses or thorny plants under windows and fences to make breaking in harder for intruders.</li>
</ul>
]]></content:encoded>
			<wfw:commentRss>http://blog.safemart.com/2012/04/25/make-sure-your-new-home-is-safe/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>SafeMart Steps To Safety: Apartment and Condo Living</title>
		<link>http://blog.safemart.com/2012/04/17/safemart-steps-to-safety-apartment-and-condo-living/</link>
		<comments>http://blog.safemart.com/2012/04/17/safemart-steps-to-safety-apartment-and-condo-living/#comments</comments>
		<pubDate>Tue, 17 Apr 2012 12:09:48 +0000</pubDate>
		<dc:creator>SamMcBride</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Home Security Blog]]></category>
		<category><![CDATA[apartment and condo home security]]></category>
		<category><![CDATA[home security]]></category>
		<category><![CDATA[LiveWatch]]></category>
		<category><![CDATA[SafeMart]]></category>

		<guid isPermaLink="false">http://blog.safemart.com/?p=798</guid>
		<description><![CDATA[The city life offers its residents a constant pulse of creativity, energy and excitement. But, with that bustle and exhilaration comes a high number of people living in close proximity, often in a multi-unit building. According to a National Crime Prevention Council study, apartment residents are 85 percent more likely...]]></description>
			<content:encoded><![CDATA[<p>The city life offers its residents a constant pulse of creativity, energy and excitement. But, with that bustle and exhilaration comes a high number of people living in close proximity, often in a multi-unit building. According to a National Crime Prevention Council study, apartment residents are 85 percent more likely to be burglarized than those living in other types of housing and condo owners are nearly 25% more likely.</p>
<p>Here are some security tips to offer your urban clients who are looking to purchase in a multi-unit building.</p>
<p>Secure all points of entry and items you own and store outside:</p>
<ul>
<li>Lock all the windows. Often being on a high floor lures people into a false sense of security. Intruders can access higher-level apartments because of fire escapes, ladders, and possibly even from another balcony.</li>
<li>Always dead bolt the front door. Many apartment dwellers feel that because their front door opens to an interior hallway they don’t need to deadbolt or lock their doors. This provides easy access to criminals who can easily break in via a door lock.</li>
<li>Check the door’s quality to make sure it can’t be kicked down. A sturdy door should be solid wood or metal.</li>
<li>Put locks on outdoor furniture, grills, bikes and other items that maybe accessible to thieves on decks and patios.</li>
</ul>
<p>Give the impression of habitation when you leave:</p>
<ul>
<li>Keep the television or radio on when you leave, to make it sound like someone is home.</li>
<li>Keep the shades down and use light timers when you are out for the evening or out of town</li>
<li>If you are leaving for an extended period of time, ask someone you know to pick up your mail for you or put a hold on its delivery</li>
<li>If you live alone, consider adding an additional name aside from yours on your mailbox to give the appearance that more people reside in the unit.</li>
</ul>
<p>Stay informed and aware:</p>
<ul>
<li>Look up crime rates and the location of any sex offenders around your apartment to keep yourself informed.</li>
<li>Meet your neighbors and join a condo association board, if available. Your neighbors will be able to help recognize signs of suspicious behavior.</li>
<li>Keep track of everyone that could have a key to your unit. As a rule, you should always change the locks when you move in.</li>
</ul>
<p>The tips above will help lower the likelihood of your apartment or condo falling victim to criminal activity, but nothing helps more than having a security system in your apartment or condo.</p>
<p>Our partner, SafeMart, has reinvented the way home security is delivered so that renters and owners can add a home security system without having to sign long contracts, wait for installers or pay for expensive support visits.  SafeMart.com lets you customize a system that fits your apartment or condo and gives you 24/7 control from your mobile phone or computer.  It’s the perfect solution for apartment renters or condo owners.</p>
<p>This was a guest post from Sam McBride who writes the <a href="http://blog.safemart.com/">home security blog</a> for <a href="http://safemart.com/">SafeMart.com</a></p>
]]></content:encoded>
			<wfw:commentRss>http://blog.safemart.com/2012/04/17/safemart-steps-to-safety-apartment-and-condo-living/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Steps To Safety: Suburban Living</title>
		<link>http://blog.safemart.com/2012/04/11/steps-to-safety-suburban-living/</link>
		<comments>http://blog.safemart.com/2012/04/11/steps-to-safety-suburban-living/#comments</comments>
		<pubDate>Wed, 11 Apr 2012 14:45:34 +0000</pubDate>
		<dc:creator>SamMcBride</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Home Security Blog]]></category>

		<guid isPermaLink="false">http://blog.safemart.com/?p=795</guid>
		<description><![CDATA[The quiet suburban life: a close community, wide spaces, and familiar neighbors. More space and privacy can sometimes invite more attention from intruders so home security must be considered. Taking the necessary security precautions and home maintenance steps will help keep your suburban life feeling secure and ensure your family...]]></description>
			<content:encoded><![CDATA[<p>The quiet suburban life: a close community, wide spaces, and familiar neighbors. More space and privacy can sometimes invite more attention from intruders so home security must be considered. Taking the necessary security precautions and home maintenance steps will help keep your suburban life feeling secure and ensure your family is safe from harm.</p>
<p>Below are some ideas to give to clients once a home is purchased in the suburbs, or if you have purchased your own home.</p>
<p><strong>Safeguard Your Home</strong></p>
<ul>
<li>When you buy your home, replace the locks to ensure you are the only one with a copy of your house key.</li>
<li>Identify points of entry for intruders, such as unsecure windows and doors, and replace or fix them.</li>
<li>Inspect the lighting around your home. If there is not enough, install more lights, especially around possible points of entry.</li>
<li>Trim your lawn and landscaping around your house to eliminate hiding places for intruders.</li>
</ul>
<p><strong>Consider a Home Security System</strong></p>
<ul>
<li>Deploy home automation features that allow you to lock and unlock doors from anywhere so you don’t have to leave a key under the mat.</li>
<li>Installed cameras will record your property and catch intruders in the act or while they are scouting your home.</li>
<li>Motion sensors around doors and windows will catch intruders who are trying to enter your home.</li>
<li>A home security system can also be set to automatically lock doors and turn lights off or on.</li>
</ul>
<p><strong>Practice Safe Habits</strong></p>
<ul>
<li>Always lock the door after yourself coming in and out of the house and make sure back, side and any other doors on the outside of the home are locked as well.</li>
<li>Close and secure all windows and doors before going to bed–especially if they are on the ground level.</li>
<li>Set light timers to give an appearance of habitation on both the inside and the outside of the home–especially when you are away for an extended period.</li>
<li>Always shut the curtains at night, so intruders cannot see into your home.</li>
<li>Don’t leave possessions such as cars, bikes and toys in the front yard overnight.</li>
</ul>
<p><strong>Establish a Positive Rapport with Neighbors</strong></p>
<ul>
<li>Learn more about your neighborhood safety groups like Neighborhood Watch.</li>
<li>If there is no Neighborhood Watch group available, start one by talking to your friends and others around your neighborhood.</li>
<li>Let your neighbor know how to recognize suspicious activity around your home.</li>
<li>Leave an extra key with a neighbor rather than hiding it somewhere around your house.</li>
<li>Communicate with neighbors when contractors are coming to your home.</li>
</ul>
<p>&nbsp;</p>
<p>This post was posted on the homefinder.com blog as guest post from Sam McBride who writes the <a href="http://blog.safemart.com/">home security blog</a> for <a href="http://safemart.com/">SafeMart.com</a></p>
]]></content:encoded>
			<wfw:commentRss>http://blog.safemart.com/2012/04/11/steps-to-safety-suburban-living/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Home Security System Alerts Sent To Your Phone with LiveWatch Alarm Monitoring</title>
		<link>http://blog.safemart.com/2012/03/20/home-security-system-alerts-sent-to-your-phone-with-livewatch-alarm-monitoring/</link>
		<comments>http://blog.safemart.com/2012/03/20/home-security-system-alerts-sent-to-your-phone-with-livewatch-alarm-monitoring/#comments</comments>
		<pubDate>Tue, 20 Mar 2012 12:41:15 +0000</pubDate>
		<dc:creator>SamMcBride</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Home Security Blog]]></category>
		<category><![CDATA[alarm monitoring]]></category>
		<category><![CDATA[crime]]></category>
		<category><![CDATA[home automation]]></category>
		<category><![CDATA[home security]]></category>
		<category><![CDATA[iPhone home security]]></category>
		<category><![CDATA[LiveWatch]]></category>
		<category><![CDATA[SafeMart]]></category>
		<category><![CDATA[wireless home security]]></category>

		<guid isPermaLink="false">http://blog.safemart.com/?p=793</guid>
		<description><![CDATA[In this alarm monitoring video, SafeMart showcases LiveWatch alarm monitoring and its ability to arm and disarm a home security system remotely from an iPhone, Android, iPad or computer.]]></description>
			<content:encoded><![CDATA[<p>In this alarm monitoring video, SafeMart showcases LiveWatch alarm monitoring and its ability to arm and disarm a home security system remotely from an iPhone, Android, iPad or computer.</p>
<p><iframe src="http://www.youtube.com/embed/hYq9ItO_iao?version=3&amp;wmode=transparent" width="560" height="340" title="YouTube video player" style="background-color:#000;display:block;margin-bottom:0;max-width:100%;" frameborder="0" allowfullscreen></iframe>
<p style="font-size:11px;margin-top:0;"><a href="http://www.youtube.com/watch?v=hYq9ItO_iao" target="_blank" title="Watch on YouTube">Watch this video on YouTube</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://blog.safemart.com/2012/03/20/home-security-system-alerts-sent-to-your-phone-with-livewatch-alarm-monitoring/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>VIDEO: SafeMart Presents Plug &amp; Protect™ Wireless Home Security (HD)</title>
		<link>http://blog.safemart.com/2012/03/16/video-safemart-presents-plug-protect-wireless-home-security-hd/</link>
		<comments>http://blog.safemart.com/2012/03/16/video-safemart-presents-plug-protect-wireless-home-security-hd/#comments</comments>
		<pubDate>Fri, 16 Mar 2012 04:53:19 +0000</pubDate>
		<dc:creator>SamMcBride</dc:creator>
				<category><![CDATA[Home Security Blog]]></category>
		<category><![CDATA[alarm monitoring]]></category>
		<category><![CDATA[best home security]]></category>
		<category><![CDATA[home automation]]></category>
		<category><![CDATA[home security]]></category>
		<category><![CDATA[home security video]]></category>
		<category><![CDATA[INC 5000]]></category>
		<category><![CDATA[LiveWatch]]></category>
		<category><![CDATA[SafeMart]]></category>
		<category><![CDATA[video]]></category>
		<category><![CDATA[wireless home security]]></category>

		<guid isPermaLink="false">http://blog.safemart.com/?p=782</guid>
		<description><![CDATA[In this home security video, SafeMart reviews the benefits of a wireless home security system with Plug &#38; Protect™. Plug &#38; Protect™ is changing the home security industry by empowering the consumer to build, customize and interact with their home security system from anywhere in the world.]]></description>
			<content:encoded><![CDATA[<p>In this home security video, SafeMart reviews the benefits of a wireless home security system with Plug &amp; Protect™. Plug &amp; Protect™ is changing the home security industry by empowering the consumer to build, customize and interact with their home security system from anywhere in the world.</p>
<p><iframe src="http://www.youtube.com/embed/NV7RNQkvtD0?version=3&amp;wmode=transparent" width="560" height="340" title="SafeMart Presents Plug &amp; Protect™ Wireless Home Security (HD)" style="background-color:#000;display:block;margin-bottom:0;max-width:100%;" frameborder="0" allowfullscreen></iframe>
<p style="font-size:11px;margin-top:0;"><a href="http://www.youtube.com/watch?v=NV7RNQkvtD0" target="_blank" title="Watch on YouTube">Watch this video on YouTube</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://blog.safemart.com/2012/03/16/video-safemart-presents-plug-protect-wireless-home-security-hd/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>VIDEO: Home Security On A Smart Phone With LiveWatch Alarm Monitoring</title>
		<link>http://blog.safemart.com/2012/03/13/video-home-security-on-a-smart-phone-with-livewatch-alarm-monitoring/</link>
		<comments>http://blog.safemart.com/2012/03/13/video-home-security-on-a-smart-phone-with-livewatch-alarm-monitoring/#comments</comments>
		<pubDate>Tue, 13 Mar 2012 13:13:20 +0000</pubDate>
		<dc:creator>SamMcBride</dc:creator>
				<category><![CDATA[Home Security Blog]]></category>
		<category><![CDATA[alarm monitoring]]></category>
		<category><![CDATA[Android]]></category>
		<category><![CDATA[best home security]]></category>
		<category><![CDATA[home automation]]></category>
		<category><![CDATA[home security]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[LiveWatch]]></category>
		<category><![CDATA[SafeMart]]></category>
		<category><![CDATA[wireless home security]]></category>

		<guid isPermaLink="false">http://blog.safemart.com/?p=779</guid>
		<description><![CDATA[Make arming your system convenient and start controlling your home from anywhere in the world!]]></description>
			<content:encoded><![CDATA[<p>Make arming your system convenient and start controlling your home from anywhere in the world!</p>
<p><iframe src="http://www.youtube.com/embed/50CqtLbXGfI?version=3&amp;wmode=transparent" width="560" height="340" title="Home Security on a Smart Phone (iPhone, Android, iPad, PC)" style="background-color:#000;display:block;margin-bottom:0;max-width:100%;" frameborder="0" allowfullscreen></iframe>
<p style="font-size:11px;margin-top:0;"><a href="http://www.youtube.com/watch?v=50CqtLbXGfI" target="_blank" title="Watch on YouTube">Watch this video on YouTube</a>.</p>
]]></content:encoded>
			<wfw:commentRss>http://blog.safemart.com/2012/03/13/video-home-security-on-a-smart-phone-with-livewatch-alarm-monitoring/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>SafeMart Launches Neighborhood Safety Contest</title>
		<link>http://blog.safemart.com/2012/03/10/safemart-launches-neighborhood-best-practices-contest/</link>
		<comments>http://blog.safemart.com/2012/03/10/safemart-launches-neighborhood-best-practices-contest/#comments</comments>
		<pubDate>Sat, 10 Mar 2012 01:27:38 +0000</pubDate>
		<dc:creator>SamMcBride</dc:creator>
				<category><![CDATA[Featured]]></category>
		<category><![CDATA[Home Security Blog]]></category>
		<category><![CDATA[alarm monitoring]]></category>
		<category><![CDATA[best home security]]></category>
		<category><![CDATA[home automation]]></category>
		<category><![CDATA[home security]]></category>
		<category><![CDATA[LiveWatch]]></category>
		<category><![CDATA[SafeMart]]></category>

		<guid isPermaLink="false">http://blog.safemart.com/?p=762</guid>
		<description><![CDATA[During the month of March, SafeMart is giving away 6 months of free monitoring for SafeMart customers or a $50 gift card for participants who are not SafeMart customers.  The winning neighborhood also gets, a 30 minute virtual consultation with a SafeMart Security Consultant! SafeMart’s Neighborhood Steps To Safety™ include...]]></description>
			<content:encoded><![CDATA[<div>During the month of March, SafeMart is giving away 6 months of free monitoring for SafeMart customers or a $50 gift card for participants who are not SafeMart customers.  The winning neighborhood also gets, a 30 minute virtual consultation with a SafeMart Security Consultant!</p>
<p>SafeMart’s Neighborhood Steps To Safety™ include but are not limited to the list below</p>
<p><strong>How do you keep your family and the families around you safe?</strong></p>
<p><span style="text-decoration: underline;"><strong>SafeMart’s Neighborhood Steps To Safety™:</strong></span></p>
<ul>
<li>install a home security system that monitors:</li>
<ul>
<li>intrusion</li>
<li>fire</li>
<li>carbon monoxide</li>
<li>flood</li>
<li>freeze</li>
</ul>
<li>communicate with neighbors when:</li>
<ul>
<li>vacationing</li>
<li>contractors are working on your home</li>
<li>visitors will be staying at your home</li>
</ul>
<li>hold your mail and newspapers while on vacation</li>
<li>develop exit plans for emergency situations in the home</li>
<li>trim bushes in front of the home</li>
<li>make sure the city keeps your street well lit</li>
<li>add motion sensitive lights to the exterior of your home</li>
<li>form a formal neighborhood watch group</li>
<li>introduce your neighbors to all of the people living in your home</li>
<li>tell neighbors where your family sleeps in your home so they can communicate to fire fighters</li>
<li>use door locks with codes rather than leaving keys out</li>
<li><span style="text-decoration: underline;"><strong>[what do you do that’s not on the list?!]</strong></span></li>
</ul>
<p><strong id="internal-source-marker_0.4045532625168562"><br />
Terms and Conditions:<br />
</strong>Email, video, images and audio files are all acceptable forms to nominate a neighborhood.  Submissions must be emailed to Sam@SafeMart.com by Saturday, March 31, 2012 at midnight to qualify.  SafeMart will review all submissions and post submissions on our blog at SafeMartBlog.com.  SafeMart will review the submissions and select the winning neighborhood.  The selection is the sole discretion of SafeMart.</p>
<p>The winning neighborhood will receive a 30 minute consultation from one of SafeMart’s Security Consultants conducted using Google Hangout.  Additionally, the individual who nominates their neighborhood will receive 6 months of free monitoring if they are a SafeMart customer or a $50 gift card to iTunes or Google Play if they are not SafeMart customers.  Only valid where legal.  This promotion is for entertainment purposes only.  This offer may be terminated at any time without notice.</p>
<p>Entries and the information given to LiveWatch Security, LLC (d/b/a SafeMart) during the submission process is the sole property of LiveWatch Security, LLC and can be used for any purpose including but not limited to blog posts, emails, testimonials on the website, tweets, Facebook posts and content for Google+.  LiveWatch Security, LLC reserves the sole right to use the content submitted freely and without authorization from the submitting party.</p>
</div>
]]></content:encoded>
			<wfw:commentRss>http://blog.safemart.com/2012/03/10/safemart-launches-neighborhood-best-practices-contest/feed/</wfw:commentRss>
		<slash:comments>10</slash:comments>
		</item>
	</channel>
</rss>

